Food + Beverage · Product Launch

IQBAR / IQJOE / IQMIX

A Full Flavor Lineup

IQBAR Toasted Coconut Chip with coconut and chocolateIQMIX Blood Orange with sliced citrusIQJOE Toasted Hazelnut coffee with hazelnuts

Three lines.
Full flavor.

ClientIQBAR
ProjectPackaging Announcement + Website Relaunch
DeliverablesStills + Animation
UsageWebsite + Amazon Store

A colorful food and beverage library for IQBAR, IQJOE, and IQMIX, created for a new packaging announcement, website relaunch, and Amazon store page.

Bold color, sculptural styling, and real ingredients give each flavor its own space while connecting the bars, coffee, and hydration mixes as one family.

Product portraits, group compositions, and a coffee creamer animation bring variety to the library, moving between clear packaging details and close, tactile food moments.

IQBAR Almond Butter Chip with almond butter and chocolate chips
IQBAR Peanut Butter Chip with peanuts and stacked bars
IQBAR variety flat lay with ingredients
IQBAR Lemon Blueberry with lemon and blueberries
IQMIX Piña Colada with coconut and pineapple
IQMIX Blueberry Pomegranate with fruit
IQMIX Passion Fruit with tropical fruit
IQMIX drink assortment with colorful fruit
IQMIX Peach Mango with fruit
IQMIX drinks and packets with fruit
IQJOE breakfast scene with coffee and toast
IQJOE iced coffee macro with cream
IQJOE coffee assortment
IQJOE Caffè Mocha with chocolate

Credits &
creative partners

Food / Prop Stylist: Stephanie Bohn

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