Evergreen recipe library · Campaign photography

National Pork Board

Taste What Pork Can Do

Grilled soy sticky pork spare ribs with National Pork Board logo and Taste What Pork Can Do campaign lockup.

A colorful evergreen recipe library.

ClientNational Pork Board
ProjectTaste What Pork Can Do
DeliverablesStills
UsageDigital, social, web, recipe and brand marketing placements

For National Pork Board’s Taste What Pork Can Do campaign, we set out to create a flexible image library that showed just how many places pork can show up—from quick breakfasts and grilled dinners to snackable bites and dishes made for sharing.

Across multiple shoots, we built a colorful, appetite-forward collection of recipe imagery that feels bright, useful and easy to adapt across the brand’s channels. Bold surfaces, layered propping, directional light and natural hand moments helped bring out the char, crisp edges, fresh toppings, saucy details and real “dig in” energy.

The result was a cohesive evergreen library with enough range to support different meals, seasons, recipes and campaign needs—while still feeling unmistakably part of the same bright, energetic world.

Al pastor pork tostada photographed for National Pork Board’s Taste What Pork Can Do recipe campaign.
Grilled kielbasa and pierogies with bright tabletop styling for National Pork Board.
Grilled sausage grinders with onions and peppers for National Pork Board recipe photography.
Everything bacon avocado toast with fried egg and colorful breakfast styling for National Pork Board.
Ham, brie, and apple panini stacked on a colorful set for National Pork Board.
Pork souvlaki skewers with pita, onions, and tzatziki for National Pork Board.
Pork tenderloin fajitas with peppers, tortillas, and guacamole for National Pork Board.
Tahini marinated grilled pork chop bowl with colorful vegetables for National Pork Board.
Brown sugar pork burger with bacon onion jam photographed for National Pork Board.
Grilled prosciutto peach pizza photographed on a colorful set for National Pork Board.
Bacon egg cups styled on a colorful breakfast set for National Pork Board recipe photography.
Pulled pork BBQ Cuban sandwich with pickles and cheese for National Pork Board recipe photography.
Breakfast sausage pizza with eggs and toppings for National Pork Board’s evergreen recipe library.
Slow cooked rib sandwich with pickles and sauce for National Pork Board recipe photography.
Breakfast smash tacos with sausage, eggs, avocado, and salsa for National Pork Board.
Thai ground pork larb cups with herbs, lime, and lettuce for National Pork Board.
Croque monsieur sandwich with ham steak, cheese, and brunch styling for National Pork Board.
Grilled char siu pork with rice, bok choy, and chopsticks for National Pork Board.
Cuban mojo grilled baby back ribs styled with bold color for National Pork Board.
Pulled pork and sweet potato breakfast bowl with egg and avocado for National Pork Board.
Ground pork taquitos with dipping sauce and bright green styling for National Pork Board.
Prosciutto, brie, and fig jam crostini photographed for National Pork Board.
Chorizo hash with eggs and breakfast garnishes for National Pork Board recipe photography.
Bacon quiche Lorraine styled for brunch recipe photography for National Pork Board.
Vietnamese grilled lemongrass pork chops with rice and fresh garnishes for National Pork Board.
Grilled bacon wrapped jalapeño poppers with dipping sauce for National Pork Board.

Credits &
creative partners

Agency: BarkleyOKRP

Production: SNACKS! + Agency BAM

Food Stylist: Tyna Hoang

Prop Stylist: Audrey Davis

Hand Models: Jenna Buss, Kennedy Givens, Peihu Wang, Trevor Rupich, Jordan Flowers